BRIEF

Google aims to equip 40 million people with Google Cloud skills via its online platform, Google Cloud Skills Boost. One of the many tasks I completed for GCSB was animating the promotional announcement video.

IDEATION

I asked the following:

• What’s the right balance of animated to
  non-animated content?

• Do certain parts of the script / music lend themselves to more or less activity?

• How do I work with the browser graphic instead of feeling constrained by it?
  

STYLE DECISIONS

I favored slow opacity fades and animation ramps to match the calm tone of the voiceover and music.